Friday, July 17, 2009

Viral Marketing

People attention and contribution has been the most important factor behind internet growth. In order to create attention of people, you are required to have a very strong tool which can take your voice to masses. You should make planning to take your business to touch the sky, locking out your competitors through pricing models and by exploiting competitors' legacy distribution channel conflict. Viral marketing technique is one which utilizes the existing networks on the web to promote a piece of information globally to produce brand awareness through self replicating process. The basic idea that works behind viral marketing is to circulate the piece of message virally i.e. high pass along rate from person to person. This process is like a chain reaction, people receive the message and they forward this further to large numbers of people and hence spreading the idea easily .Viral marketing depends on high-pass-along rate from person-to-person

The few methods of viral marketing:

Creating a short report – In this method, a short report of about 6 or 7 pages is created having information on a certain subject. In this report links of your site, product, service or even other affiliate products may also be added. You would sell this report for free and let people give it away for allowing you more traffic and sign ups to your site.

Tell a friend Method

Tell a friend is the most effective method of viral marketing. There are lots of ways to do this but one of them is creating a report and only let the people to see a preview unless they send 3 people to see the report. This is a very good method as people will be telling their friends just so they can access some information.

Creating Successful Viral Marketing Campaigns

I every internet marketer wants to have an article, e-book, or other marketing campaign go viral to pass on their digital product, article or movie over and over again until they become a household name. This can do wonders for your business, and whether you are an internet marketer or just starting it.


The biggest key for creating successful viral marketing campaigns is to stop trying to please everyone. You should think of the most unique, creative and controversial way to present your website. You have to be unique, and you have to create emotion whether these are good, bad, angry, happy or funny because without strong emotion no one will forward your campaign. Contact US

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